The Managing Director of UM Zagreb , Mario Lovrić, was elected as an expert juror of the Effie Croatia Awards 2018, a competition that will reward the advertisers and agencies for the ninth year in Croatia. The award is given to those who are particularly prominent in their marketing approach, creative communication and the realization of ideas in the segment of marketing activities and achieved market results.
Entries for Effie Croatia Awards are underway, to celebrate the effectiveness of marketing communications. Winners will be decided by a jury led by Ivan Šuvar, Director of Marketing and Consumer Excellence at Zagrebačka Pivovara, the winner of the last year’s Grand Prix prize for the project Scratch for a Reason. Along with him, some of the best and most experienced marketing experts in Croatia will come from the ranks of advertisers and agencies to judge the contest: Vesna Vlahović-Dašić (Coca-Cola Adria), Nina Pentek (Erste & Steiermärkische Bank), Norman Mueller (Huawei Technologies), Branka Bajt (Hrvatski Telekom), Darko Pejnović (Pliva), Filip Rabuzin (Heineken Hrvatska), Vladimir Gnjidić (METRO Cash & Carry), Dino Bijač (Adria Snack Company), Zvonimir Seki (Jamnica), Krešimir Renzo Prosoli (Real grupa), Mario Lovrić (Universal McCann), Marko Matejčić (MediaCom), Eva Renner (Dentsu Aegis Network), Dinko Brčić (BBDO Zagreb), Dina Dretvić (Imago Ogilvy), Ivan Tanić (Bruketa&Žinić&Grey), Vanja Šebek (Dibs), Vanja Bertalan (web.burza) and Ante Šalinović (Ipsos Adria).
Entries are open until February 22nd 2018, and detailed instructions on registration and participation are available on the official website www.effie.hr